SEO
Whether you’re an experienced search engine optimization veteran or whether you’re still wondering what SEO stands for, you’ll find everything you need in this section of our blog. Here, we bring you the most relevant industry news, backed up by our expert analysis, itself built upon the best, most comprehensive data in the industry. Read about the latest SEO trends, see which tactics belong on the scrapheap and find out which sites were hit by the latest update to Google’s search algorithm. We’ve got basics for beginners and expert tips for hardened SEO professionals. We ask the big questions – where will SEO be in 12 months time? And we get into the detail – what code tweaks can help improve my CTR? Whatever your SEO questions, you’ll find your answers here.
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New Horizons: Online Experts Weigh in On Google Home and Voice Search
Industry News and Trends Time to read: 14 minGoogle's smart speaker, Google Home, is now available internationally. We asked experts for their views on Google Home and the future of Voice Search.Read More -
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Google Strikes Again: Big Changes to Direct Answers, Online Dictionaries
Analysis Time to read: 7 minRecent weeks have seen much turbulence in the Google.com search results, with June 25th 2017 seen as the day a large Google Update may have been rolled out.Read More -
Industry Ranking Factors: The Road to Organic Search Success for Travel Websites
Analysis Time to read: 9 minSummer isn’t the time for webmasters to take a vacation. Our whitepaper shows how Travel Ranking Factors differ from those in other sectors.Read More -
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Postcards from China: Branding and Creating Chinese Names for International Companies
Analysis Time to read: 13 minA company’s name is the most ubiquitous part of its brand. Which traps should you avoid when choosing a brand name for your move into the Chinese market?Read More -
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