SEO
Whether you’re an experienced search engine optimization veteran or whether you’re still wondering what SEO stands for, you’ll find everything you need in this section of our blog. Here, we bring you the most relevant industry news, backed up by our expert analysis, itself built upon the best, most comprehensive data in the industry. Read about the latest SEO trends, see which tactics belong on the scrapheap and find out which sites were hit by the latest update to Google’s search algorithm. We’ve got basics for beginners and expert tips for hardened SEO professionals. We ask the big questions – where will SEO be in 12 months time? And we get into the detail – what code tweaks can help improve my CTR? Whatever your SEO questions, you’ll find your answers here.
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Google Phantom V Update: There and Back Again?!
Industry News and Trends Time to read: 9 minMarketers make way for the Google Phantom 5 update. Recent weeks have seen ranking winners and losers. A look at the affected pages shows a clear pattern.Read More -
Ten Things eCommerce Sites Need to Know to Rank on Google in 2017
Analysis Time to read: 9 minUniversal ranking factors are dead. Here, Searchmetrics' first industry ranking factor study presents the 10 most important ranking factors for eCommerce.Read More -
Flowers, Chocolate and Data: Valentine’s Day Takes Many Forms
Analysis Time to read: 9 minFlowers, Chocolate and Data: Valentine's Day takes many forms around the world. A Searchmetrics analysis shows the differing views on purchase intentRead More -
Unwrapping the Secrets of SEO: Exploring New Frontiers in Search
Unwrapping the Secrets of SEO Time to read: 7 minSearchmetrics introduces Unwrapping the Secrets of SEO to help marketers stay abreast of the latest in search, so content succeeds without guessworkRead More -
Cozy Up or Break Up: Why Marketers Must Embrace Location-Aware Trends
Unwrapping the Secrets of SEO Time to read: 9 minMarkets need to cozy up to mobile customers fast by understanding and embracing location-aware trends, a Searchmetrics analysis of online data findsRead More -
In or Out? Year in Review of Top Google Winners and Losers in 2016
Analysis Time to read: 16 minOne day you're in, the next out. Searchmetrics SEO Experience delivers its third-annual global analysis of Winners and Losers on Google global indexes.Read More -
SEO World Rankings – Leading International Domains and Big Winners
Facts & Figures Time to read: 1 minA global analysis of Google rankings, combining worldwide data from 10 national Google indexes. These results form the Searchmetrics SEO World Rankings.Read More -
Why We’re Killing Searchmetrics Ranking Factors (Hint: Google Made Us)
Analysis Time to read: 10 minThis year is a chance to do things differently so Searchmetrics Ranking Factors is geting a reboot to outline a new focus on content relevance. Download nowRead More -
Searchmetrics Ranking Factors: Rebooting for Relevance
Analysis Time to read: 10 minThe end of the year is a chance to do things differently so Searchmetrics Ranking Factors is getting a reboot. The study can be downloaded from December 13.Read More -
Mobile-First: How You Can Prepare for Google’s New Index
Industry News and Trends Time to read: 9 minIn the future, Google will use a site's mobile version to determine rankings. A look at how you can prepare for the introcution of the mobile-first index.Read More