SEO
Whether you’re an experienced search engine optimization veteran or whether you’re still wondering what SEO stands for, you’ll find everything you need in this section of our blog. Here, we bring you the most relevant industry news, backed up by our expert analysis, itself built upon the best, most comprehensive data in the industry. Read about the latest SEO trends, see which tactics belong on the scrapheap and find out which sites were hit by the latest update to Google’s search algorithm. We’ve got basics for beginners and expert tips for hardened SEO professionals. We ask the big questions – where will SEO be in 12 months time? And we get into the detail – what code tweaks can help improve my CTR? Whatever your SEO questions, you’ll find your answers here.
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Unwrapping the Secrets of SEO: Getting Ranked Into An Answer Box
Unwrapping the Secrets of SEO Time to read: 13 minGetting ranked into a Google Answer Box is simple if you follow a few simple rules for increasing your on-page visibility, a Searchmetrics blog post revealsRead More -
Postcards from China: Mysteries of the East – Busting 10 Myths About Baidu and SEO in China
Facts & Figures Time to read: 14 minBaidu bears many similarities with Google but much of what is reported about Baidu SEO is not true. This post addresses and debunks 10 Baidu SEO myths.Read More -
Unwrapping the Secrets of SEO: Why Mobile First Matters (and Doesn’t)
Unwrapping the Secrets of SEO Time to read: 7 minWhy Google's mobile-first index matters (and doesn't): Unwrapping the Secrets of SEORead More -
Unwrapping the Secrets of SEO: An Industry Analysis of HTTPS Security
Unwrapping the Secrets of SEO Time to read: 11 minA proprietary Searchmetrics analysis of HTTPS security reveals that finance sites lead industries in adopting secure connections. Laggards should take note.Read More -
Top 20 in US Paid and Organic Search
Facts & Figures Time to read: 11 minTop 20 in US Paid and Organic Search is Searchmetrics' proprietary analysis of the top paid and organic sites through the early weeks of 2017Read More -
Postcards from China: What the Baidu SERPs Look Like
Analysis Time to read: 10 minHow does the Baidu search results page compare with the Google SERP? There are some similarities, but we can also discover several interesting differences.Read More -
Unwrapping the Secrets of SEO: Optimizing Topics
Unwrapping the Secrets of SEO Time to read: 16 minIn the latest Unwrapping the Secrets of SEO column, we look at tools and tips to optimize online content for greater likelihood of success and conversions.Read More -
Making WhiteHouse.Gov Great Again: How Trump Webmasters Failed
Analysis Time to read: 14 minOversights during the Trump Administation's migration of WhiteHouse.gov created site visibility losses. A look at making WhiteHouse.gov great againRead More -
Postcards from China: Search Results in China – Baidu’s Big Players
Analysis Time to read: 11 minGoogle is the leading search engine in many countries. But not in China, where Baidu dominates with a completely different set of big players.Read More -
Unwrapping the Secrets of SEO: “What Should I Write About?”
Unwrapping the Secrets of SEO Time to read: 12 minUnwrapping the Secrets of SEO delves this time into "What Should I Write About," with tips on how to explore topics in the Searchmetrics SEO ExperienceRead More