Marcus Tober
My name is Marcus Tober and I’m the founder of Searchmetrics. Because we really love to analyze all kinds of online data, we can give you more insights than any other company in SEO, SEM and Social Media. It’s not a job, it’s passion.
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Core Web Vitals Study Review
Voices of Search Time to read: 1 minMarcus Tober discusses his recent Study conducted about the impact of Core Web Vitals on website ranking and what developers need to do to meeting the standards to get good scores for Google's new Page Experience Ranking Factors.Read More -
What goes up? What comes down? Winners & Losers of 2018
Facts & Figures Time to read: 21 minWhich websites won big in the Google rankings in 2018? Which domains took a hit in their SEO Visibility? This Searchmetrics analysis includes a presentation of 2018’s most important Google Updates.Read More -
Google Giveth and Google Taketh Away: Winners & Losers of 2017
Analysis Time to read: 15 minWhich websites improved their Google rankings the most in 2017? Which domains took the biggest hits? Searchmetrics extracted the top 100 winners and the biggest losers of 2017.Read More -
Data Meets Creativity: Welcome to a New Era of Online Content!
Pulse Time to read: 20 minMany struggle to create content that is relevant for both the user and for search engine results! Data-driven content production can eliminate guesswork!Read More -
In or Out? Year in Review of Top Google Winners and Losers in 2016
Analysis Time to read: 16 minOne day you're in, the next out. Searchmetrics SEO Experience delivers its third-annual global analysis of Winners and Losers on Google global indexes.Read More -
SEO World Rankings – Leading International Domains and Big Winners
Facts & Figures Time to read: 1 minA global analysis of Google rankings, combining worldwide data from 10 national Google indexes. These results form the Searchmetrics SEO World Rankings.Read More -
Google Year in Review: Top US Winners & Losers in 2015
Analysis Time to read: 19 minAn analysis of the top winners and loser for Google US in 2015. This yearly review shows why some domains lost out after Google updates and others gained.Read More -
Google Core Update 2016: Analysis of Winners and Losers
Industry News and Trends Time to read: 8 minInitial winner loser analysis of first Google update of 2016. Core Update to Google algorithm has caused considerable changes in search results.Read More -
Phantom Update III: What Google’s updated Quality Guidelines could mean for page rankings
Industry News and Trends Time to read: 8 minGoogle's updated quality guidelines seem to be affecting rankings. This data analysis provides first insights into which branches could be affected.Read More -
The Top 5 Ranking Factors for 2015: How Strong is Your Hand?
Analysis Time to read: 7 minThe Searchmetrics Ranking Factors Study 2015 investigates which factors are most important for great Google rankings, and how these can be benchmarked.Read More
