Tag archive: Google News

Universal Search US - Absolute 2013

The number of Universal Search Integrations, — Images, Videos, Maps, and News, Shopping (PLAs) — in search results, has once again significantly increased over the past year. Above all, shopping snippets have increased considerably. And it seems that several of these changes are connected to the Hummingbird update that took place in the late summer [...]

June 18th, 2014 | Analysis 3 comments
Searchmetrics Universal Search Infographic

“Since April 2007 search engine result listings have been more than just a series of 10 blue links. Almost six years ago Google began to integrate boxes containing additional media which appears in-between the actual organic search results. Those – depending on how relevant they are to the search query – also generate higher click [...]

March 28th, 2013 | Analysis 6 comments

Once more, it’s time to talk about Universal Search integrations. The One Boxes for Images, Videos, Shopping and Places have become a powerful traffic source for a few sites with the right optimization. However, it’s a source that can run dry even for heavyweights – a fact that we will illustrate a little later. But [...]

March 23rd, 2012 | General 1 comment

Again universal search: It has been some months, since we had a look at the development of the Universal Search integrations in the SERPs. We now have new numbers from the search metrics datapool, so let’s have a closer look. Has the upper limit been reached? Let’s look first of all at the overview of [...]

November 16th, 2011 | Analysis, General 2 comments
pubcon-recap

This year, we brought a big presence to the  PubCon Las Vegas. And, since we participated in quite a few interesting sessions, we wanted to pass on a bit of what we saw. But before I begin: PubCon is massive and varied in its scope. With nine parallel tracks, the program  is impressively large. The event [...]

November 14th, 2011 | Events, General No comments

Today, I’m writing about Universal Search. I can’t shake the feeling that Google is strongly pushing the news, images, video and shopping integrations in its ‘normal’ search. At the moment, these snippets seem kind of, well, ‘understated’. To the naked eye, there is little to distinguish them from the organic index, at least with the [...]

August 8th, 2011 | Analysis 9 comments

Ah, shoot. With blockbuster search terms like ‘Firefox’ or money keywords like ‘LTE,’ at some point it feels like you just start running out of SEO ideas. Sometimes the best site structures, the most beautiful content and even the most sustainable link building, fail to make any headway. With difficult keywords like these, only sheer [...]