I am very proud: With the newest release of Search Metrics Suite, we have raised the bar for search analysis software. In short, we make the value of an investment in search engine optimization important, measurable and understandable for management in a way Warren Buffett would want. While others talk about the sense or nonsense [...]
The good news first. The data in Searchmetrics Suite and Essentials is fully updated providing the most current and accurate information. We usually do updates from Saturday to Sunday, but because of Google Penguin update 2.0, we did it today. Yesterday night, May 22nd, Google finished rolling out the second generation of its Penguin updates. [...]
We’re on the shortlist for the 2013 European Search Awards. Searchmetrics has been nominated for Best SEO Software by the European Search Awards – and we couldn’t be more excited! In association with Manual Link Building, Don’t Panic Projects have teamed up to recognize the best in digital search. This year there are 18 categories in total [...]
In the article series on “Big Data in SEO” I guide you through the seven topics that are important for enterprise SEO. This is the last part of the series and I will be dealing with the “Management of Big Data” ‒ featuring Reports and Dashboards. One of the biggest risks in the Big Data [...]
In the “Big Data in SEO” article series, I guide you through the seven topics that are important for enterprise SEOs. The present article looks at how the ROI for online marketing projects can be measured using the Searchmetrics Suite. In the end it’s always a question of money. Return on investment (ROI) is the [...]
In the “Big Data in SEO” series I examine the seven topics that are important for enterprise SEOs. This article looks at technical on-page optimization and targeting. Since late 2011 the technical performance of a website has been a true ranking factor. And that doesn’t just mean speed. What matters is generating as few errors [...]
In this series of articles entitled “Big Data in SEO”, I cover the seven topics that are important for enterprise SEO. This section will focus on keywords, or to put it better, the low-hanging cherries. The biggest problem for large websites is not just to be ranked for the right keywords. Rather, the problem is [...]
Many months we worked hard to define our two product lines. In the past it wasn’t clear what I get with Searchmetrics Essentials and what with Searchmetrics Suite. In addition we had several options to “pimp up” the software. Also for me it wasn’t easy to explain what is what. Searchmetrics Essentials = Research only [...]
In the article series “Big Data in SEO”, I will be covering the seven topics that are important to enterprise SEOs. This part deals with monitoring competitors with the Searchmetrics Suite. Large companies are often surprised to learn that the biggest threating competition on the Internet is usually not from competitors having the same business [...]
“Since April 2007 search engine result listings have been more than just a series of 10 blue links. Almost six years ago Google began to integrate boxes containing additional media which appears in-between the actual organic search results. Those – depending on how relevant they are to the search query – also generate higher click [...]
