SEO
Whether you’re an experienced search engine optimization veteran or whether you’re still wondering what SEO stands for, you’ll find everything you need in this section of our blog. Here, we bring you the most relevant industry news, backed up by our expert analysis, itself built upon the best, most comprehensive data in the industry. Read about the latest SEO trends, see which tactics belong on the scrapheap and find out which sites were hit by the latest update to Google’s search algorithm. We’ve got basics for beginners and expert tips for hardened SEO professionals. We ask the big questions – where will SEO be in 12 months time? And we get into the detail – what code tweaks can help improve my CTR? Whatever your SEO questions, you’ll find your answers here.
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eComm Study Overview
Voices of Search Time to read: 1 minWelcome to the eCommerce SEO week of the Voices of Search Podcast with Patty Johnson, senior content marketing manager at Searchmetrics. Patty walks Ben through Searchmetrics' latest eCommerce study, its methodology, and takeaways.Read More -
Page Speed Update
Voices of Search Time to read: 1 minSEO Strategist at Searchmetrics, Jordan Koene and Ben discuss Google's page speed update. The update is anticipated to offer a reliable view of how websites perform in the market as well as in relation to their competitors based on real user experience data.Read More -
Troubleshooting After an Algo Update
Voices of Search Time to read: 1 minSearchmetrics’ SEO Strategist, Jordan Koene is back to talk about troubleshooting your website after an algorithm update. What differentiates Google's latest from its predecessors?Read More -
CORE UPDATE ALERT!!!!
Voices of Search Time to read: 1 minJordan Koene, SEO Strategist at Searchmetrics and Ben discuss Google's November 2021 core algorithm update. What does the recent update entail and what does that mean for SEO?Read More -
November Winners & Losers
Voices of Search Time to read: 1 minTyson Stockton, leading expert SEO consultant and advisor at Searchmetrics, joins Ben for the November edition of Winners and Losers. Though not as disruptive as anticipated, Google's November core algorithm update has already impacted several industries.Read More -
Google Product Reviews Update December 2021
SEO Time to read: 1 minRead what we know so far about Google's Product Reviews Update and which websites could be impacted.Read More -
How to Create SEO-Powered Product Pages
Memo to the Modern Marketer Time to read: 14 minDiscover how to optimize your eCommerce product pages to increase website traffic and grow your conversions!Read More -
Google Spam Update November 2021: How To Avoid a Drop in Rankings
SEO Time to read: 9 minAs Google rolls out the fourth update about spam in 2021, get the lowdown on this latest November Spam Update plus best practices for links.Read More -
What Google’s TV Ads Tell Us About Shopping
Voices of Search Time to read: 1 minJordan Koene, SEO strategist and advisor to Searchmetrics, and Ben have a conversation on Google's latest investment in TV ad campaigns. What is the significance of Google showcasing its evolvement into a marketplace? Jordan and Ben talk about Google's refined shopping experience.Read More -
Updates to Google’s Quality Rating Guidelines
Voices of Search Time to read: 1 minJordan Koene, SEO strategist and advisor to Searchmetrics, joins Benjamin Shapiro to discuss Google's recent update to the company's Quality Rating Guidelines. They talk about what this means and who will be affected by the changes.Read More