SEO
Whether you’re an experienced search engine optimization veteran or whether you’re still wondering what SEO stands for, you’ll find everything you need in this section of our blog. Here, we bring you the most relevant industry news, backed up by our expert analysis, itself built upon the best, most comprehensive data in the industry. Read about the latest SEO trends, see which tactics belong on the scrapheap and find out which sites were hit by the latest update to Google’s search algorithm. We’ve got basics for beginners and expert tips for hardened SEO professionals. We ask the big questions – where will SEO be in 12 months time? And we get into the detail – what code tweaks can help improve my CTR? Whatever your SEO questions, you’ll find your answers here.
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Google’s Legal Troubles
Voices of Search Time to read: 1 minJordan Koene, SEO strategist at Searchmetrics, joins Ben for a recap of the year in regard to Google's legal troubles. There is a growing demand for a fair and competitive ecosystem from governments and other public institutions along with private companies. Jordan and Ben discuss how these demands escalate into antitrust lawsuits against Google and how Google reacts.Read More -
Google Core Algo Update’s Update
Voices of Search Time to read: 1 minJordan Koene, SEO strategist at Searchmetrics, joins Ben for a follow-up on Google's latest core algorithm update.Read More -
eComm Study: Sporting Goods, Furniture, DYI
Voices of Search Time to read: 1 minPatty Johnson, senior content marketing manager at Searchmetrics, and Ben review key takeaways from Searchmetrics' latest eCommerce study. Today, they take a look at how spending more time home reflects on online shopping behaviors and the rising industries from sporting goods to furniture and DYI.Read More -
eComm Study: Health
Voices of Search Time to read: 1 minPatty Johnson, senior content marketing manager at Searchmetrics, and Ben review key takeaways from Searchmetrics' latest eCommerce study. Today, they cover how the online health sector has evolved over the pandemic and consequential lockdowns.Read More -
eComm Study: Electronics
Voices of Search Time to read: 1 minPatty Johnson, senior content marketing manager at Searchmetrics. and Ben review key takeaways from Searchmetrics' latest eCommerce study. Today, they take a look at the electronics industry where legacy brands and media outlets rank higher on account of addressing informational queries.Read More -
eComm Study: Apparel
Voices of Search Time to read: 1 minPatty Johnson, senior content marketing manager at Searchmetrics, and Ben review key takeaways from Searchmetrics' latest eCommerce study. Today, they look into fluctuations in search volume, search intent, and more in the online apparel industry.Read More -
eComm Study Overview
Voices of Search Time to read: 1 minWelcome to the eCommerce SEO week of the Voices of Search Podcast with Patty Johnson, senior content marketing manager at Searchmetrics. Patty walks Ben through Searchmetrics' latest eCommerce study, its methodology, and takeaways.Read More -
Page Speed Update
Voices of Search Time to read: 1 minSEO Strategist at Searchmetrics, Jordan Koene and Ben discuss Google's page speed update. The update is anticipated to offer a reliable view of how websites perform in the market as well as in relation to their competitors based on real user experience data.Read More -
Troubleshooting After an Algo Update
Voices of Search Time to read: 1 minSearchmetrics’ SEO Strategist, Jordan Koene is back to talk about troubleshooting your website after an algorithm update. What differentiates Google's latest from its predecessors?Read More -
CORE UPDATE ALERT!!!!
Voices of Search Time to read: 1 minJordan Koene, SEO Strategist at Searchmetrics and Ben discuss Google's November 2021 core algorithm update. What does the recent update entail and what does that mean for SEO?Read More