SEO
Whether you’re an experienced search engine optimization veteran or whether you’re still wondering what SEO stands for, you’ll find everything you need in this section of our blog. Here, we bring you the most relevant industry news, backed up by our expert analysis, itself built upon the best, most comprehensive data in the industry. Read about the latest SEO trends, see which tactics belong on the scrapheap and find out which sites were hit by the latest update to Google’s search algorithm. We’ve got basics for beginners and expert tips for hardened SEO professionals. We ask the big questions – where will SEO be in 12 months time? And we get into the detail – what code tweaks can help improve my CTR? Whatever your SEO questions, you’ll find your answers here.
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4 Harmful SEO Misconceptions
Facts & Figures Time to read: 7 minSEO myths are hard to dispel. Four are bad enough to cause damage to your brand and limit its revenue potential.Read More -
New Google Ranking Factor for Desktop SERPs: An Analysis of US Domains
SEO Time to read: 7 minGoogle Page Experience what impact does the rollout have in the desktop search results?Read More -
How to Integrate Your Customer Journey Strategy and SEO Strategy
Memo to the Modern Marketer Time to read: 12 minGet essential tips on how to integrate your customer and SEO strategies and understand why this is important in our latest blogpost.Read More -
Google Winners & Losers 2021: US
SEO Time to read: 10 minAlgorithm changes created many Google winners and losers. Which U.S. websites successfully rode the wave? And which sites took a nose dive?Read More -
Google Winners & Losers 2021: UK
SEO Time to read: 12 minIt’s been a crazy year for SEO. Here's our expert analysis of Google winners and losers for the entire year.Read More -
2022 SEO Predictions
Voices of Search Time to read: 1 minJordan Koene, SEO Strategist at Searchmetrics, and Ben sit down together to give 5 SEO predictions for 2022. Google caught the community by surprise on multiple occasions this year. Keeping that in mind, Jordan and Ben discuss what lies in store for SEO in 2022.Read More -
2021 SEO Year in Review
Voices of Search Time to read: 1 minJordan Koene, SEO strategist at Searchmetrics, joins Ben for a review of 2021. We have seen an abundance of shifts and turns in SEO with Google constantly changing the game. We have braved each update out. Jordan and Ben reflect on SEO learnings of the year.Read More -
Black Friday SEO Takeaways
Voices of Search Time to read: 1 minJordan Koene, SEO strategist at Searchmetrics, and Ben reflect on trends in SEO for Black Friday. With online retailers offering earlier deals and the shopping season prolonged, does Black Friday still exist?Read More -
SEO in 2022 – Experts reveal the best measures, insights and tips
SEO Time to read: 21 minWhat does the SEO world expect in 2022? We asked our experts what they think. Check out their responses in this blogpost.Read More -
Google November 2021 Local Search Update
SEO Time to read: 1 minAccording to Google, the November 2021 Local Search Update was completed on 16 December, 2021. Find out more about this update in our blogpost.Read More