GUESTS & RESOURCES
- Jordan Koene: Website // LinkedIn
- The Voices of Search Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
Jordan Koene, SEO strategist at Searchmetrics, and Ben reflect on trends in SEO for Black Friday. With online retailers offering earlier deals and the shopping season prolonged, does Black Friday still exist? eCommerce sales did not go up this holiday season. People have been researching more and purchasing less. Jordan and Ben look back on Black Friday.
Looking to maximize your eCommerce revenue? Read our blogpost on Google Rich Snippets!