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Black Friday SEO Takeaways — Jordan Koene // Searchmetrics

GUESTS & RESOURCES

Episode Overview:

Jordan Koene, SEO strategist at Searchmetrics, and Ben reflect on trends in SEO for Black Friday. With online retailers offering earlier deals and the shopping season prolonged, does Black Friday still exist? eCommerce sales did not go up this holiday season. People have been researching more and purchasing less. Jordan and Ben look back on Black Friday.


Looking to maximize your eCommerce revenue? Read our blogpost on Google Rich Snippets!