Category: Pulse

Since July 9th, page speed has been a definitive ranking factor. While websites with decent mobile performance had nothing to fear from the Google Speed Update, this was the last call for other sites that lacked dedicated optimization for mobile performance. In other words: “Mobile First” is now more than ever the reality we live […]

August 13th, 2018 | Pulse 2 comments

Getting Found, Building Authority & Driving Sales Online When your customers have a problem or a question, they go to Google and other search engines to find solutions or answers. The search queries that your customers use to find solutions may look different based on your industry and market, but the basic need and intent […]

August 2nd, 2018 | Pulse No comments

At Searchmetrics, the software we produce to help customers rank online is as important as the people on our team who can help you make sense of it all.  As we launch the new Searchmetrics Digital Strategies Group, we talked to Tyson Stockton, Director of Services Enterprise, about the state of content marketing and why modern marketers […]

July 2nd, 2018 | Pulse No comments

At Searchmetrics, the software we produce to help customers rank online is as important as the people on our team who can help you make sense of it all.  As we launch the new Searchmetrics Digital Strategies Group, we talked to Jordan Koene, one of our leading consultants and SEO strategists, about the state of content marketing […]

June 21st, 2018 | Pulse 1 comment

At Searchmetrics, the software we produce to help customers rank online is as important as the people on our team who can help you make sense of it all.  As we launch the new Searchmetrics Digital Strategies Group, we talked to one of our SEO consultants and content strategists making up the core of the […]

June 14th, 2018 | About us, Pulse 4 comments

“Just get to the cloud. There’s no time to waste anymore.” – Eric Schmidt, former CEO of Google, during a speech in March 2017 Fast forward to Google’s recent annual I/O conference, and it’s clear the cloud train has left the station. Cross channel and cross device, marketing strategies need to “just work” and consider voice, visual, video, natural language […]

May 17th, 2018 | Pulse 1 comment

The world of search is evolving, with micro-targeting, voice search and accelerated mobile first initiatives upending the status quo and threatening to leave laggards to uncertain fates, speakers at the first Searchmetrics Summit in London said on May 9. The one-day search and content marketing conference explored how strategic SEO, technical SEO, digital marketing and […]

May 10th, 2018 | Pulse 4 comments

David Graveline, an SEO industry professional, has been in the industry since 2010. As a retail and digital product expert, he knows a thing or two about what it takes to succeed in retail today, especially when it comes to balancing on- and offline efforts. In this Pulse of the industry, we share a recent conversation between […]

April 12th, 2018 | Pulse No comments

If you’re only selling on Google, you might be missing out on half of your audience, says full-stack marketer Dustin Radin when he talks about the importance of listing a product on Amazon. In this interview with Searchmetrics Senior Manager Digital Marketing Holly Miller, he explains why having a strategy for only one of the big […]

April 3rd, 2018 | Pulse No comments