SEO
Whether you’re an experienced search engine optimization veteran or whether you’re still wondering what SEO stands for, you’ll find everything you need in this section of our blog. Here, we bring you the most relevant industry news, backed up by our expert analysis, itself built upon the best, most comprehensive data in the industry. Read about the latest SEO trends, see which tactics belong on the scrapheap and find out which sites were hit by the latest update to Google’s search algorithm. We’ve got basics for beginners and expert tips for hardened SEO professionals. We ask the big questions – where will SEO be in 12 months time? And we get into the detail – what code tweaks can help improve my CTR? Whatever your SEO questions, you’ll find your answers here.
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How Google, Visual Search & Smart Speakers are Changing the Travel Industry
Industry News and Trends Time to read: 18 minSEO for travel sites is changing massively: Google is pushing its own travel services and Smart Speakers, Visual Search and VR make these exciting times.Read More -
Using content to retain post-purchase customers
Voices of Search Time to read: 23 minJoin us to better understand how to deliver the content your customers need post-sale and the benefits including customer retention and post-sale purchases.Read More -
Driving Conversions with Bottom of Funnel Content
Voices of Search Time to read: 28 minLearn how to craft content that meets the unique needs of buyers, rather than applying a one size fits all approach to the buying stages of the funnel.Read More -
Educating your audience through mid-funnel content
Voices of Search Time to read: 21 minJoin Ben Shapiro and Marlon Glover as they dig into the strategy behind development and optimization of awareness-driving content.Read More -
Optimizing top of funnel & awareness content
Voices of Search Time to read: 25 minJoin us for the first of five episodes focused exclusively on content creation and optimization and learn how to maximize the impact of your content.Read More -
Understanding the Content Creation Process
Voices of Search Time to read: 39 minJoin Jordan Koene as he returns to kick off the content month with an overview of the content creation process and his playbook for SEOs.Read More -
January 2019 SEO Winners and Losers
Voices of Search Time to read: 39 minJoin Tyson Stockton, Searchmetric's Director of Services spends some time with Ben to discuss the big winners (and losers) for January of 2019.Read More -
Career Day with the Search Marketer of the Year
Voices of Search Time to read: 55 minJoin us for our first SEO career day episode with John Lincoln, Co-Founder and CEO of Ignite Visibility and the 2017 Search Marketer of the year.Read More -
Is desktop more important than mobile?
Voices of Search Time to read: 38 minIn this final 2019 SEO Predictions episode, we wrap up our discussions with leaders in the SEO community with Eric Enge, General Manager of Perficient Digital.Read More -
SERP Features: 19 Questions and Answers
Unwrapping the Secrets of SEO Time to read: 16 minTrying to make better use of SERP Features like images, videos and featured snippets and AMP? In this post, our experts answer 19 of your best questions.Read More