Bjoern Darko
Hi, I'm Björn, Director of the Digital Strategies Group EMEA at Searchmetrics. Before joining Searchmetrics, I was Head of SEO at the Swiss Media Group Ringier, where I was responsible for the Blick Group's publications and for the development of the online marketplace, ricardo.ch. I specialize in SEO for large, complex websites, with a particular focus on technical SEO and content marketing.
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5 Ways to Increase your Influence as an In-House SEO
Unwrapping the Secrets of SEO Time to read: 9 minSEO is a huge driver of traffic but SEOs are often poorly integrated into other teams. Here, we show you how to raise your profile as an in-house SEO.Read More -
JavaScript SEO: Avoiding the Pitfalls of Server-Side Rendering
Unwrapping the Secrets of SEO Time to read: 10 minWith the use of JavaScript growing, SEO is getting more complex. This post covers five pitfalls when setting up server-side rendering for JavaScript sites.Read More -
Google Click Analysis: More SERP Features, Less Traffic for Websites
Analysis Time to read: 21 minHalf of all search queries fail to result in any user click – and only around 40% of search queries lead to someone visiting an organic (non-paid) website.Read More -
Global SEO & Content: Working with 28 EU countries – Björn Beth
Voices of Search Time to read: 26 minBjörn Beth is an expert in global SEO and has lived and worked all over Europe. In this podcast, Björn goes in-depth on international SEO in the EU.Read More -
How Google, Visual Search & Smart Speakers are Changing the Travel Industry
Industry News and Trends Time to read: 18 minSEO for travel sites is changing massively: Google is pushing its own travel services and Smart Speakers, Visual Search and VR make these exciting times.Read More
