Author Archive: David Harry

Google and sentiment analysis

Last week we looked at how Google might look at and use the social graph in search and advertising. People are indeed an ever growing source of signals that can be mined. That’s fairly obvious. Another area that this could connect of course is in reviews, or more specifically, sentiment. How might a search engine […]

January 17th, 2013 | Analysis, General 15 comments
Google and the social graph

Did you know there are graphs beyond the link graph at Google? Yes, indeed my friend it is true. One of the more interesting and notable ones of course being, the social graph. Over the last few years there’s been an (understandable) interest from SEOs into how Google views social media/networking and how it plays […]

January 7th, 2013 | General 14 comments

That my friends, has to be one if not the most common question we’ve been asked since becoming the stealth marketing martial monks for the folks here at Searchmetrics. If there’s one thing that SEOs want to know, when it comes to tools, it’s… “Where’s this data coming from?” [If you want to get the […]

November 14th, 2012 | About us, Searchmetrics Moments 27 comments

As part of the ever evolving world of social media, we recently started including Pinterest into the data sets of social analytics here at Searchmetrics. It’s no secret that they’ve shot up over the last year to be one of the top networks along side of heavyweights such as Facebook, Twitter and to a lesser […]

October 22nd, 2012 | General, Test-Reports 12 comments

And finally, the big day has arrived. After a long battle between the marketing teams from 32 franchises, we will get a champion. To make it this far these savvy internet marketing mavens had to be strong in search presence (great rankings, and lots of ’em). They needed to align their social media marketing with […]

September 12th, 2012 | Analysis, Test-Reports 2 comments

WAIT; if you haven’t already, please go read PART I to understand the metrics we’ve used and see the regular season standings!   If you’ve been with us for the entire ride, you likely know what it took to win in the AFC search visibility crown. If any of these teams have aspirations of getting […]

September 11th, 2012 | Analysis, Test-Reports No comments

WAIT; if you haven’t already, please go read PART I to understand the metrics we’ve used and see the regular season standings! Welcome back again my search geeking, pig skin loving friend! It’s time to have a look at how the Conference playoffs worked out. For those of you that were with us last time, […]

September 11th, 2012 | Analysis, Test-Reports 1 comment

Well sports fans, it’s time for another season on the grid-iron. When the hardened fans and bandwagon jumpers alike don their colors for battle. While the ultimate prize won’t be snatched up for many months, we thought it would be a fun exercise to see who’d triumph in the more important venue; Search Visibility. Over […]

September 10th, 2012 | Analysis, Test-Reports 2 comments

It’s that dreaded scenario; you get up one morning and realize that something changed. Sales are down, traffic is dead, your website is having issues. But what is it? That’s often the hardest part. Today we’re going to look at how one diagnoses a known problem such as the Google Penguin updates, from less established […]

August 24th, 2012 | Analysis 9 comments