china

This Chinese Checklist for SEO runs down the 8 most important points you need to be aware of when conducting search engine optimization in the Chinese market.

With Google looking to return to China in the near future, we discuss what this means for the future of search, social and online marketing.

A company’s name is the most ubiquitous part of its brand. Which traps should you avoid when choosing a brand name for your move into the Chinese market?

How does the Baidu search results page compare with the Google SERP? There are some similarities, but we can also discover several interesting differences.

The Searchmetrics SEO News contain Google Personalized Search, Google Services in China and Google Authorship.