Voices of Search arms SEOs with the latest news and insights they need to navigate the ever changing landscape of search engine optimization (SEO) and content marketing. From the heart of Silicon Valley, Searchmetrics’ CEO Jordan Koene delivers actionable insights on using data to navigate the topsy-turvy world now being created by Google, Apple, and other search giants.
Expanding into international markets is complicated, involving major decisions that can impact your existing website and your new one. Jordan Koene delves into what you should know before going global.
How do B2B organizations get discovered on Google, drive more online leads, and build brand visibility? Kristen Vaughn shares her SEO journey covering Google Analytics, thought-leadership content, and shifting from commercial to enterprise B2B.