Memo to the Modern Marketer
Anyone who considers themselves a modern marketer knows that a major part of modern marketing is digital marketing. In turn, a huge and growing component of digital marketing is content marketing. With our “Memo to the Modern Marketer” series, we explore industry trends and scope out the Next Big Thing in content marketing and share the strategies companies are using to grow their online business. Don’t worry if you’re just starting out or you’re still wondering whether content marketing is relevant to your business. We assure you it is, and this blog will quickly help you understand why.
Marketing Tips to Promote Your BlogMemo to the Modern Marketer Time to read: 9 minMarketing tips to promote new blogs. There is a need for unique and interesting content that grabs the attention of users and makes them frequent visitors. All it needs is to work around some very useful yet cheap tools available online that can help promote your blog with good success rate.Read More
Marketing on Search Engines: Google or Bing? Or Both?Memo to the Modern Marketer Time to read: 5 minCould Bing take over as the preferred “search engine” of choice? And what does that mean for businesses marketing on search engines?Read More
Using Audits to Build a Comprehensive Content StrategyMemo to the Modern Marketer Time to read: 9 minWe use the audit process to determine a content strategy. When your content is not targeted at the right audience it will not be as effective and some types of content are better suited to fill a user's need at a precise point in the conversion funnel.Read More
Content Strategies For Universal SearchMemo to the Modern Marketer Time to read: 14 minWe show you Content Strategies for Universal Search and Optimization Tips with the Searchmetrics Suite.Read More