Tag archive: competitors

In the article series “Big Data in SEO”, I will be covering the seven topics that are important to enterprise SEOs. This part deals with monitoring competitors with the Searchmetrics Suite. Large companies are often surprised to learn that the biggest threating competition on the Internet is usually not from competitors having the same business […]

April 1st, 2013 | General 6 comments

In the series of articles entitled “Big Data in SEO”, I go through the seven topics that are important for enterprise SEOs. In this second part – Quick overview: managing different campaigns in a structured way – I show how you can organize your team with the Searchmetrics Suite. Large companies naturally always pursue many […]

March 25th, 2013 | General 3 comments

One of the first things you should do when you get a new client with an established SEO program is do competition research and a content audit so you can plan a cohesive strategy. Correctly identifying the true competitors in your search query spaces is important because they often provide good indicators of what type […]

August 30th, 2012 | Analysis 2 comments
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