Analysis
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Return of the Phantom: Part 4
Industry News and Trends Time to read: 15 minClear trends have emerged in our data indicating that Google is devaluing specific areas of domains for pages exhibiting poor quality and user experience.Read More -
Excel Add-Ins for Searchmetrics Data: Number Crunching and Dynamic Excel Reports with e4SEO
Suite News Time to read: 5 minThere is now a dedicated Excel add-in for our data, which lets you export data from the Suite straight into Excel. Bonus: a SeoTools for Excel connector.Read More -
Google Year in Review: Top US Winners & Losers in 2015
Analysis Time to read: 19 minAn analysis of the top winners and loser for Google US in 2015. This yearly review shows why some domains lost out after Google updates and others gained.Read More -
Google Core Update 2016: Analysis of Winners and Losers
Industry News and Trends Time to read: 8 minInitial winner loser analysis of first Google update of 2016. Core Update to Google algorithm has caused considerable changes in search results.Read More -
Phantom Update III: What Google’s updated Quality Guidelines could mean for page rankings
Industry News and Trends Time to read: 8 minGoogle's updated quality guidelines seem to be affecting rankings. This data analysis provides first insights into which branches could be affected.Read More -
The Top 5 Ranking Factors for 2015: How Strong is Your Hand?
Analysis Time to read: 7 minThe Searchmetrics Ranking Factors Study 2015 investigates which factors are most important for great Google rankings, and how these can be benchmarked.Read More -
Google AdWords & Shopping: These Companies Advertise The Most
Analysis Time to read: 7 minWe have analyzed the two most important advertising forms in the U.S. search results of google.com – Google AdWords & Google Shopping. Download the studyRead More -
Google News-Wave Update: Media Websites Surfing the Winner Tide
Analysis Time to read: 14 minWith the Google Update around June 17th, news websites gained a lot in Visibility. Looks like an update that doesn't make much sense. Find the analysis hereRead More -
What ”Call Mom” Has to Do With Search Volume and Your Content Strategy
Memo to the Modern Marketer Time to read: 8 minIn the Searchmetrics Suite, you can now check the device-specific distribution of keyword search volumes with the new "Keyword Device Destribution ".Read More -
Return of the Phantom: Google’s Phantom II Update
Industry News and Trends Time to read: 17 minRead everything about Google's Phantom II: Winners and losers, targeted errors, and everything else you need to know on the Searchmetrics blog.Read More