SEO
Whether you’re an experienced search engine optimization veteran or whether you’re still wondering what SEO stands for, you’ll find everything you need in this section of our blog. Here, we bring you the most relevant industry news, backed up by our expert analysis, itself built upon the best, most comprehensive data in the industry. Read about the latest SEO trends, see which tactics belong on the scrapheap and find out which sites were hit by the latest update to Google’s search algorithm. We’ve got basics for beginners and expert tips for hardened SEO professionals. We ask the big questions – where will SEO be in 12 months time? And we get into the detail – what code tweaks can help improve my CTR? Whatever your SEO questions, you’ll find your answers here.
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Reevaluating Google’s Fake News Core Update – The Latest!
Voices of Search Time to read: 32 minIn an important follow-up to Google’s “June 2019 Core Update,” Jordan Koene provides the latest insights on how Google is reshaping the SERP and organic search.Read More -
Site Diversity Update Analysis – Is Google Limiting Multiple Rankings?
Industry News and Trends Time to read: 15 minGoogle has stated that domains can no longer occupy more than two positions on a SERP. We examine how much diversity this has brought to the search results.Read More -
Aleyda Solis “European Search Personality of the Year” & Int’l SEO
Voices of Search Time to read: 45 minAleyda Solis has been featured by Forbes and Entrepreneur to name a few. Learn about what one of the most recognized SEOs recommends for an EU market strategy.Read More -
SurveyMonkey SEO: Developing a Globalization Playbook with Eli Schwartz
Voices of Search Time to read: 41 minEli Schwartz has worked with Shutterstock, Zendesk, Quora, and more. In this podcast, Eli shares his SEO globalization playbook strategies.Read More -
Google Click Analysis: More SERP Features, Less Traffic for Websites
Analysis Time to read: 21 minHalf of all search queries fail to result in any user click – and only around 40% of search queries lead to someone visiting an organic (non-paid) website.Read More -
Career Day: From janitor to CEO of a $10M/yr global marketing agency
Voices of Search Time to read: 55 minGarrett Mehrguth shares the sheer determination and dynamism of his journey from doing janitorial work to how he built a $10M/y marketing agency.Read More -
Global SEO & Content: Working with 28 EU countries – Björn Beth
Voices of Search Time to read: 26 minBjörn Beth is an expert in global SEO and has lived and worked all over Europe. In this podcast, Björn goes in-depth on international SEO in the EU.Read More -
What’s behind Google’s “Fake News” Algorithm Update?
Voices of Search Time to read: 28 minWhat’s behind Google’s “June 2019 Core Update” preannouncement? In this podcast, Jordan Koene uncovers the real story in the Searchmetrics data.Read More -
Strategies for expanding SEO into Latin America with Zeph Snapp
Voices of Search Time to read: 26 minZeph Snapp, CEO of Altura Interactive, delves into specific strategies for expansion into Latin America -- one of the fastest growing markets in the world.Read More -
Content localization strategies for going global with Zeph Snapp
Voices of Search Time to read: 34 minZeph Snapp, an expert in globalization, internationalization, and translation covers what you need to know about content localization strategies.Read More