Online success needs innovative thinking, big ideas, and intelligent strategies. Yet, to turn these into reality, you need three things: data, data, and data. At Searchmetrics, we don’t just use data to guide our strategy. Data is our strategy. Search engine optimization is by its very nature a numbers game. Who’s in the top 10? Who’s number one? Is my traffic going up or down? We’re always expanding our data collection capabilities, as well as analyzing the topics that matter the most. At Searchmetrics, we present the most salient facts and figures from our latest research as we measure and track key developments in the search landscape.