Analysis
Numbers are great. Data is even better. But without any analysis, you won’t gain any real understanding of what you’re looking at. At Searchmetrics, our SEO consultants, content strategists, and data scientists dig deep into the data to find out what Google is up to and to see who is winning and losing in organic search and why. SEO is all about education, which is why we study the impact of Google updates, track Universal Search developments, and continue to push boundaries and increase precision in our analysis of ranking factors. Our analysis work gives us a platform to build on, enabling us to establish best practices for bring predictable online success.
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Google’s Penguin Update 2.0: Loser analysis
Analysis Time to read: 5 minGoogle Penguin update 2.0 has officially been rolled out. The result of impact on the search market and who made the loser list, wasn't what was expected.Read More -
Universal Search Results in the Google SERPs – USA 2012
Analysis Time to read: 9 minWhat are the trends for universal search integrations? The Universal Search Study 2012 by Searchmetrics. Download the white paper now!Read More -
Have you been trolled by Panda?
Analysis Time to read: 3 minAn unexpected Panda update from Google led to troubleRead More -
Search Visibility Super Bowl Finals
Analysis Time to read: 13 minThe stage is set and we have the two biggest players when it comes to search visibility on the web today.Read More -
Search Visibility Super Bowl; NFC Playoffs
Analysis Time to read: 8 minYou likely know what it took to win in the AFC search visibility crown. Any of these teams have aspirations of getting to the big game.Read More -
Search Visibility Super Bowl; AFC Playoffs
Analysis Time to read: 7 minIt's time to have a look at how the Conference playoffs worked out and how looks the search visibility of the playoff contenders.Read More -
The Road to the Search Visibility Super Bowl
Analysis Time to read: 8 minWe thought it would be a fun exercise to see who'd triumph in the more important venue; Search Visibility.Read More -
Social Media, Backlinks and Classic SEO: U.S. and UK SEO Ranking Factors 2012
Analysis Time to read: 17 minThis analysis compares potential ranking factors with corresponding Google rankings in both the UK and the U.S. by assessing their statistical correlation.Read More -
Facts concerning Universal Search and other integrations
Analysis Time to read: 4 minWe will take a look at a detailed view of Universal Search integrations, like maps, news, shopping results, videos, images, in the SERPs.Read More -
Universal search: what’s new in Videos, Images, Maps and Shopping
Analysis Time to read: 6 minWe now new numbers from the Searchmetrics datapool, so let’s have a closer look at universal search.Read More