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Panda Update 4.1: Winners / Losers – Google U.S.

Google Panda Update 4.1The new Panda Update is here. About 4 months after the release of Panda 4.0, Google has announced a new iteration of the algorithm update via the Google+-Profile of an employee on Thursday.

The rather “slow” rollout already started early this week and is supposed to last till the beginning of next. Depending on the region, the update affects about 3%-5% of search queries.

The data is already live in our Software. Check out Searchmetrics Suite – Winners / Losers to get the current data in detail.

“New” Signals to Detect Low-Quality Content

Panda Updates focus on content quality. They are supposed to remove redundant, irrelevant content and spam from Google’s index. So far, this is nothing new. The interesting thing about the current Panda generation is the fact that apparently smaller and medium high-quality websites are supposed to benefit from the update.

Panda 4.1 g+ postGoogle said, based on feedback from both users and webmasters they have “been able to discover a few more signals to help Panda identify low-quality content more precisely”.

Following the bigger Panda 4.0 update, the new Panda seems to be a rather “small“ iteration. That’s why Search Engine Land is calling the 27th update from the Panda family “Panda 4.1“.

Panda 4.1 Winners and Losers

Just a friendly reminder: The following data is based on the organic SEO Visibility for each domain for all researched keywords, compared to our last data point. The actual traffic by each domain – for example brand and/or direct traffic etc. – can vary with values given here. Also a win or loss doesn’t necessarily mean a causation with Panda. Sometimes it is based on simple technical issues or redirects like nokia.com.

Let’s take a look at the data.

Google.com – Panda 4.1 Losers in the U.S.

Here is a filtered overview of the losers (SEO Visibility) ordered by percentage:

    Domain – Loser     Before     After   Change in %
yellow.com  16383 3413 -79%
similarsites.com  118771 25197 -79%
free-coloring-pages.com  12268 2960 -76%
dwyer-inst.com  13225 3229 -76%
issitedownrightnow.com  69354 18376 -74%
updatestar.com  13232 3788 -71%
office365.com  29365 8781 -70%
findthebest.com  30848 93937 -70%
homewyse.com  14161 4410 -69%
adelaide.edu.au  20351 6537 -68%
pearltrees.com  16769 5503 -67%
ok.co.uk  18226 5995 -67%
socialcomments.org  27476 9058 -67%
mybillcom.com  12258 4136 -66%
tgiblackfriday.com  10037 3420 -66%
discountsstory.net  20907 7337 -65%
indyweek.com  13373 4826 -64%
zabasearch.com  42679 15697 -63%
exacttarget.com  14849 5729 -61%
okc.gov  12547 4907 -61%
no1reviews.com  18403 7235 -61%
mademan.com  23006 9779 -57%
studymode.com  10756 4611 -57%
thefair.com  14067 6277 -55%
appappeal.com  11265 5149 -54%
chronicle.com  17244 8208 -52%
lyricstranslations.com  16944 8077 -52%
onhealth.com  118017 56735 -52%
cherrybam.com  20178 9736 -52%
nerve.com  17264 9016 -48%
emedtv.com  30739 16266 -47%
hubpages.com  30493 163548 -46%
brothersoft.com  25357 13969 -45%
collider.com  47733 26383 -45%
337.com  21172 12141 -43%
hypestat.com  18047 10553 -42%
telecomfile.com  17652 10448 -41%
discountednewspapers.com  19472 11624 -40%
bugmenot.com  25339 15152 -40%
medterms.com  286956 172836 -40%
translationcloud.com  43295 2674 -38%
archive.today  48603 30085 -38%
game-oldies.com  47279 2932 -38%
kxan.com  26622 16609 -38%
thinkbabynames.com  22762 14246 -37%
amtrakcalifornia.com  18965 1192 -37%
theepochtimes.com  34385 21638 -37%
addresses.com  33042 21012 -36%
hrblock.com  24599 15775 -36%
areacode.org  33412 21799 -35%
buzzle.com  76279 50134 -34%
militarycac.com  30014 1977 -34%
howstuffworks.com  1251213 827093 -34%
eprize.com  42565 28358 -33%
travelandleisure.com  110818 74347 -33%
webutations.info  190251 127762 -33%
appbrain.com  59235 40254 -32%
enjoygram.com  28335 19322 -32%
dailypuppy.com  24775 1701 -31%
oxforddictionaries.com  383172 265208 -31%
offers.com  56036 39082 -30%
guardianlv.com  34268 24045 -30%
thinkexist.com  138435 97364 -30%
hallmark.com  61087 4381 -28%
ehow.com  101928 73157 -28%
laws.com  26208 18839 -28%
greenwichmeantime.com  45629 32906 -28%
miamiherald.com  99912 72274 -28%
dubbed-scene.com  26502 1926 -27%
bobdylan.com  27307 19881 -27%
cardhub.com  49508 36101 -27%
mommysavesbig.com  46118 33913 -26%
healthcentral.com  47799 35173 -26%
appcrawlr.com  29088 21595 -26%

 

Google.com – Panda 4.1 Winners in the U.S.

Here is a filtered overview of the winners (SEO Visibility) ordered by percentage:

 

    Domain – Winner     Before     After   Change in %
comdotgame.com  2632 38231 1353%
hongkiat.com  135 68372 406%
babble.com  8963 42916 379%
rd.com  17209 71434 315%
mediamass.net  6839 27876 308%
hotelguides.com  8563 32957 285%
yourtango.com  30624 109148 256%
moreofit.com  6431 22864 256%
celebrity-gossip.net  10727 38068 255%
spoonful.com  2813 89573 218%
ivillage.com  11818 37065 214%
800-numbers.net  11809 34631 193%
thepiratebay.se  2571 67457 162%
aceshowbiz.com  21679 55059 154%
dummies.com  42806 104764 145%
geekwire.com  11606 28319 144%
ispot.tv  12242 28062 129%
womansday.com  11868 27195 129%
bncollege.com  36738 76969 110%
afterdawn.com  18519 38775 109%
allwomenstalk.com  19836 41088 107%
livescience.com  79499 164323 107%
savings.com  25874 52886 104%
fastcodesign.com  25303 50326 99%
mystore411.com  24262 47482 96%
health.com  120733 212827 76%
unblocksit.es  23559 40897 74%
newseum.org  36201 59205 64%
netdoctor.co.uk  25973 41246 59%
celebdirtylaundry.com  34511 53817 56%
digitaltrends.com  137257 21076 54%
quickanddirtytips.com  28288 43284 53%
tvtropes.org  105715 160152 51%
simplyrecipes.com  100684 149017 48%
glamour.com  53907 77933 45%
astrologyzone.com  45185 65237 44%
chow.com  117933 168931 43%
arstechnica.com  121742 171708 41%
parenting.com  49936 70185 41%
realsimple.com  180553 252922 40%
webopedia.com  153512 213758 39%
healthgrades.com  70386 97103 38%
laptopmag.com  53221 73249 38%
dispatch.com  44614 60412 35%
dealcatcher.com  95757 128887 35%
businessdictionary.com  104606 140213 34%
vice.com  157693 208496 32%
smithsonianmag.com  18069 238733 32%
thefreedictionary.com  2124356 2774647 31%
internetslang.com  50578 65093 29%

 

Conclusion: News, Content Sites and Download Portals win – Games, Lyrics and some Medical Portals lose

The 4.1 iteration of Panda ties in with the preceding updates. Losers are often games or lyrics portals as well as websites dealing with medical issues and content – to cut it short (here I am repeating myself): in general, it hit pages with thin content. Aggregators do not provide unique and relevant content.

It doesn’t seem to be very relevant for Google to list (that is: aggregate information about) sites that are down at the moment. That was measurable already with Panda 4.0 and it is true for the current update as well:

downrightnow is down

On the other hand, sites with quality content won. Babble.com has been a loser of the Panda 4.0 update and has now recovered quite impressively. And there are even more losers of Panda 4.0 that recovered. Just to name a few: rd.com, Hotelguides.com, Yourtango.com, Spoonful.com or ivillage.com. Also, some quality sites with relevant topic content like Simplyrecipes.com or brands like Glamour.com have benefited from the update.

 

Marcus Tober

Marcus Tober

My name is Marcus Tober and I’m the founder of Searchmetrics. Because we really love to analyze all kinds of online data, we can give you more insights than any other company in SEO, SEM and Social Media. It’s not a job, it’s passion.

93 thoughts on “Panda Update 4.1: Winners / Losers – Google U.S.


  • Thanks Marcus for this post. Are there any tools in SearchMetrics suite to find all those Panda issues?

  • Hi Daniel,

    Is the same copy-paste error to blame for the (seeming) % error for findthebest.com?

    Calculating from the numbers you provide, it looks like their visibility *increased* by 204%.

  • Hallmark’s decline was caused by an ill-timed robots.txt issue. A new robots has been deployed and Hallmark is back to normal traffic levels and rankings are on the rise again. I would not look at Hallmark for clues to the mystery of Panda 4.1.

  • I have a small medical illustration website. I’ve been hit hard by Panda 4.1. Apparently, from what I’ve read, I’m being penalized for thin content (mostly imagery, little textual content), but I license my artwork on my site, so the site is simply a curation of my medical art without many words… as it genuinely should be. It may be considered thin content, because my website is ALL ABOUT IMAGES. So what is someone like me to do if my only product is imagery – not words/text? I’m a small business who has been hit hard by Google meddling. Any advice would be greatly appreciated.

  • 90% of winners are sites that lost all their traffic on panda 4.0 that’s why you see absurd numbers. They didn’t just got it now they had it before and google took it away and now it’s giving it back.
    If you check wayback machine you’ll most of this sites changed absolutely nothing.

  • Marcus,

    Excellent article. Although not everyone may agree with the updates from Panda, we definitely found some interesting changes. Being in the press release distribution industry (24-7 Press Release Newswire) not only were we affected positively, however we have also received excellent feedback from some of our customers about their results. I am not laying claim by any means that by distributing a press release has helped them, however the timing of events is certainly coincidental.

    On another note, our editorial has also cracked down on quality of press releases submitted, which means only about 30% actually make it to publication, which may have helped us.

    Great article, thank you.

    Michael
    24-7 Press Release Newswire.

  • Are the numbers for HubPages incorrect, or should they be in the winners column?

  • Łukasz Kaźmierczak 2014/10/10 at 12:00 am

    Seriously +1353% o.O! comdotgame.com haven’t text. Crazy algorithm :S

  • Quite a morale boost for lots of small websites out there which now may be investing even more energy to climb up the ranks..

  • Thanks for the data resource covering Panda 4.1 impact on Websites.

  • Google panda is a load of horse manure, they have no clue what they are doing! i see sites that are listed with very good reads loosing search visibility while crack sites are gaining and sites with thin or no content at all. I am beginning to wonder if Google has an ulterior motive or they have vested interest in some of these crappy sites now being ranked high. We need a new SEARCH ENGINE!

  • The good news, it looks like it will make for a more vibrant experts in understanding and solving problems in working with the Google Panda which has been updated. it’s time to start a new vigor. Thank you for this info.

  • Consultoria SEO VisibleNet 2014/10/13 at 5:33 pm

    Very interesting article . How to know what were the changes ?

  • Thanks for great example of sites that affected and not affected from Google panda, I’m going to change the way of my content to get plagiarized from others.

  • Great post. Although not negatively affected all the sites with thin content but in general there is another step forward. A (small) battle is won 😉

  • Alvaro Consultor 2014/10/15 at 6:21 pm

    Great article! similarsites … its normal. Bye bye project

  • panda 4.1 gave more results for pure content writing, some of my seo work have increased but some get kicked 😀 .. no doubt google doing his work


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