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Google Shopping: Is the Revamped Comparison Service Fairer to Competitors?
Analysis Time to read: 11 min -
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Google Giveth and Google Taketh Away: Winners & Losers of 2017
Analysis Time to read: 15 minWhich websites improved their Google rankings the most in 2017? Which domains took the biggest hits? Searchmetrics extracted the top 100 winners and the biggest losers of 2017.Read More -
Unwrapping the Secrets of SEO: The Role of Machine Learning in Google Search
Unwrapping the Secrets of SEO Time to read: 13 minIn this guest article, Olaf Kopp explains what exactly the term Machine Learning refers to and how neural networks are applied in Google Search.Read More -
Memo to the Modern Marketer: In Google’s World, It’s About Creating Content That’s Fresh
Memo to the Modern Marketer Time to read: 9 minContent is like pizza. It varies a lot from piece to piece. How can you generate fresh content that’s guaranteed to get your readers’ taste buds tingling?Read More