searchmetrics email facebook github gplus instagram linkedin phone rss twitter whatsapp youtube arrow-right chevron-up chevron-down chevron-left chevron-right clock close menu search
1775217752
Tyson Stockton
Tyson Stockton 2020/11/19

Home Goods Top Category for Black Friday?

Voices of Search Time to read: 1 min

GUESTS & RESOURCES

Episode Overview:

Join host Ben as he continues Black Friday Predictions Week with Searchmetrics’ VP of Services Tyson Stockton as they make predictions for Black Friday this year. Together they predict that the top shopping category this year will be home goods.

Historically electronics are one of the strongest performing categories, and is likely to strongly perform this year as well. Despite the next series of iPhones and the highly-anticipated debut of the PS5, these new items are unlikely to see discount prices so close to Black Friday. Tyson expects the category to have the most growth is home goods as the COVID-19 Pandemic continues to keep people at home.

Since the beginning of the pandemic the home goods category has grown substantially, as people sheltering in place were forced to work from home. People sought to make their homes more comfortable, create and furnish their home offices with new equipment and furniture. As another wave of coronavirus infections sweep the U.S. at the beginning of the holiday season, it’s expected the home goods category will experience more growth.

Tagged:

Related articles

Tyson Stockton

Tyson Stockton

Tyson has over 10 years' experience in the digital marketing industry. As Vice President of Client and Account Management, Tyson manages the Enterprise Client Success team and SEO Consulting efforts at Searchmetrics. Tyson has worked with some of world’s largest enterprise websites including Fortune 500 and global eCommerce leaders. Prior to Searchmetrics, Tyson worked on the in-house side managing the SEO and SEM efforts of a collection of 14 sports specialty eCommerce companies in the US, Europe and Australia.

Write a Comment

Note: If you enter something other than a name here (such as a keyword), or if your entry seems to have been made for commercial or advertising purposes, we reserve the right to delete or edit your comment. So please only post genuine comments here!

Also, please note that, with the submission of your comment, you allow your data to be stored by blog.searchmetrics.com/us/. To enable comments to be reviewed and to prevent abuse, this website stores the name, email address, comment text, and the IP address and timestamp of your comment. The comments can be deleted at any time. Detailed information can be found in our privacy statement.