Industry News and Trends
The tech industry is an exciting place to be and the world of search engine optimization is no different. Google’s search engine results pages are a volatile environment, with algorithm updates and new forms of search integrations that keep the SEO industry on its toes. Those of us who work in SEO are constantly working to understand what Google is doing to gain that competitive edge. At Searchmetrics, we keep you up to speed on the latest Google updates and the world of SEO. Understand which optimization tactics are en vogue and which have been consigned to the SEO history books.
-
-
Google Mobile Update: Everything You Need To Know
Industry News and Trends Time to read: 12 minWebsites that are not mobile-friendly are highly vulnerable to losing rankings with the Google Mobile Update. What does this mean for you?Read More -
Google Brand-eCommerce “Update” causing fluctuations
Industry News and Trends Time to read: 6 minWe had a look at the changes on search engine results pages, which mainly affect brands e-commerce and apparently mobile rankings.Read More -
Apple Reportedly Moving Away from Google as Default Search Engine
Industry News and Trends Time to read: 5 minGoogle is currently the default search engine in Safari but that will soon change. Which search engine will Apple choose?Read More -
Panda 4.1 Follow-Up: Continuous Downtrends and Delayed Losers
Industry News and Trends Time to read: 7 minThe slow, iterative rollout of the Google Panda 4.1 is reflected in the data: A subsequent analysis of the Panda Update and respective loser effects.Read More -
SEO Predictions for the year 2014
Industry News and Trends Time to read: 10 minAs we begin 2014, it’s the perfect time for SEOs & marketers to reflect on the successes & failures 2013, and to make SEO predictions for the year ahead.Read More -
Noteworthy Search Marketing News Edition 3
Industry News and Trends Time to read: 4 minThe latest news on SEO, PPC, Social media and more! Week of June 24, 2013 noteworthy search marketing news edition 3.Read More -
Noteworthy Search Marketing News Edition 2
Industry News and Trends Time to read: 2 minThe latest news on SEO, PPC, Social media and more! Week of June 24, 2013 noteworthy search marketing news edition 2.Read More -
Noteworthy Search Marketing News Edition 1
Industry News and Trends Time to read: 3 minHeard around the web! In case you missed it, here is a round up of news on SEO, PPC, Social media and more! This is the first edition of noteworthy links on search marketing news this week. Each Friday we will begin to share some of the top stories we liked with a general synopsis on each that might be of interest to you.Read More -
Social Media Growth Forecast: Google+ to overtake Facebook?
Industry News and Trends Time to read: 7 minSocial networks and user signals from Google+ and Facebook play an increasingly important role in the overall perception. What will the future look like?Read More