Industry News and Trends
The tech industry is an exciting place to be and the world of search engine optimization is no different. Google’s search engine results pages are a volatile environment, with algorithm updates and new forms of search integrations that keep the SEO industry on its toes. Those of us who work in SEO are constantly working to understand what Google is doing to gain that competitive edge. At Searchmetrics, we keep you up to speed on the latest Google updates and the world of SEO. Understand which optimization tactics are en vogue and which have been consigned to the SEO history books.
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Techcrunch’s Mike Butcher is “Speed-Dating” startups in Berlin
Industry News and Trends Time to read: 1 minJust came back from a breakfast meeting with Mike Butcher from Techcrunch held at the St.Oberholz at Rosenthaler Platz in Berlin Mitte.Read More -
Searchmetrics is Adobe’s “Best Technology Partner 2011”
Industry News and Trends Time to read: 1 minAdobe announced that Searchmetrics will be the first international search analytics software provider to take part in the Adobe Genesis Partner program.Read More -
J.C.Penney gets Second Chance from Google…
Industry News and Trends Time to read: 2 minGoogle reacted immediately and many of J.C.Penney keywords lost their rankings in Google’s result pages.Read More -
Google’s Panda Update Rolls-out To UK
Industry News and Trends Time to read: 7 minThe Searchmetrics Suite, is able to show which websites were both negatively and positively impacted by Google's Panda Update.Read More -
Agenda 2011: Ten strategies for SEO freestyle (Part 2)
Industry News and Trends Time to read: 12 minTen strategies for seo Part 2 includes points to content freshness, image optimization, shop optimization, structuring a site with html5 and developing a brand using social media.Read More -
Agenda 2011: Ten strategies for SEO freestyle (Part 1)
Industry News and Trends Time to read: 7 minTen strategies for seo Part 1 includes points to website performance, google place optimization, rich snippets/microformats, avoid cloaking using layouts tricks and consolidating indexed pages.Read More -
Searchmetrics is looking back at SEO 2010
Industry News and Trends Time to read: 3 minBut before we get too bogged down with what’s coming our way, we wanted to take a looking back at 2010 and some of the biggest surprises that we saw on the SEO front.Read More -
Searchmetrics CEO weighs in on the Facebook-Bing Partnership
Industry News and Trends Time to read: 1 minOur Searchmetrics CEO, Horst Joepen, takes a look at this new "internet marriage" and gives online marketers some advice for using this new union to their advantage.Read More -
Why automation could be the way forward for search
Industry News and Trends Time to read: 2 minSearch is obviously a technical discipline which relies on those ‘in the know’ making informed decisions based on meticulous monitoring and analysis.Read More -
Google Images Keyword Tracking – Google releases changes to its referrer
Industry News and Trends Time to read: 2 minWith the new Google Layout - that had its worldwide google release on the 05.05.2010 - Google changed the referers of all vertical search engines.Read More