Category: Onpage

Ever since the introduction of the Panda Update, affected publishers have been scrambling to recover rankings and search traffic. One of the most outspoken publishers is the content farm, which lost 80% of its visibility in Google US search results in the initial rollout of Panda. Their CEO dealt with the situation aggressively, publically […]

July 15th, 2011 | Analysis, Onpage 9 comments

We have improved our Keyword Page Optimizer (KPO) so that our clients and partners can benefit from the Suite like never before. Until now, KPO analyses could only be performed within a small, clearly defined limit. Not anymore! We now offer our users as many analyses as there are domains in their Domainpool – so […]

May 20th, 2011 | Onpage, Product Notes No comments

With all the recent enthusiasm for numbers and graphs, today we’ll take a look at the what Google’s Panda /Farmer Update and SEO at its most basic are always about – good content. In other words, what interests people, what they want to read and/or what drives them to buy stuff online – content that […]

May 4th, 2011 | Onpage 1 comment

Author: Marcus Tober The following is a short summary of my contribution to the SMX 2011 in Munich. Whereas a few years ago entering a search query into Google only resulted in a simple listing of search results, today it bustles with a colorful mix of image, video, shopping, and map results – the so-called […]

April 21st, 2011 | Events, Onpage 9 comments

First, we have to distinguish these two terms from one another – when we talk about ‘multilingual’, we mean websites targeted at a single country, but published in multiple languages. Our Swiss friends, in particular, know what I’m talking about here. Then, when we talk about ‘multi-regional’, we’re referring to a website with one or […]

January 10th, 2011 | Onpage 6 comments