Category: Analysis

It’s done. After weeks of data aggregation, evaluations, analyzing, processing, interpreting, and making the corresponding graphic implementations, it is finally finished: the 2013 Searchmetrics Ranking Factors for Google USA, also known as the 2013 Ranking Correlation (only sounds sillier). Once again, we have evaluated the 30 first search results of 10,000 keywords, thereby analyzing 300,000 […]

June 27th, 2013 | Analysis 94 comments

Much is written about “social media” these days. Social networks, and in particular the user signals that flow from these platforms into the net, play an increasingly important role in the overall perception. Shares, Likes, Comments, PlusOnes, Tweets and Pins coming from anywhere, promoting recommendations, URLs, images, and content through the Internet – all of […]

June 20th, 2013 | Analysis 41 comments

The good news first. The data in Searchmetrics Suite and Essentials is fully updated providing the most current and accurate information. We usually do updates from Saturday to Sunday, but because of Google Penguin update 2.0, we did it today. Yesterday night, May 22nd, Google finished rolling out the second generation of its Penguin updates. […]

May 23rd, 2013 | Analysis 188 comments
Searchmetrics Universal Search Infographic

“Since April 2007 search engine result listings have been more than just a series of 10 blue links. Almost six years ago Google began to integrate boxes containing additional media which appears in-between the actual organic search results. Those – depending on how relevant they are to the search query – also generate higher click […]

March 28th, 2013 | Analysis 10 comments
Graph Visibility: Adapt or Die

For the last few weeks Dave and I have been talking about a way of changing the way SEO’s look at link building. If you haven’t noticed most of the posts on SEO in 2013 discuss how the role of links (Linkgraph) and social (the Socialgraph) in Search Engine Algorithms is changing what SEO’s need […]

January 22nd, 2013 | Analysis 14 comments
Google and sentiment analysis

Last week we looked at how Google might look at and use the social graph in search and advertising. People are indeed an ever growing source of signals that can be mined. That’s fairly obvious. Another area that this could connect of course is in reviews, or more specifically, sentiment. How might a search engine […]

January 17th, 2013 | Analysis, General 15 comments

Today I have just discovered an article which is a perfect example of how not to interpret data. It’s really misleading so I decided to write a short answer. So here is the original article. “Groupon is Big Loser in UK Penguin 3 Update” And here are my responses. “[…]LinkResearchTools report shows that Groupon has […]

January 3rd, 2013 | Analysis 5 comments

SERP Out is a term that I use to describe how I approach ranking a term, choosing a term to target for optimization and the content and promotion you will do to move the page up the rankings. Of course you use tools to choose the keyword space/SERP but you should go to the SERP […]

November 29th, 2012 | Analysis No comments

This morning my friend contacted me via Skype to ask if I knew of any problems with SearchMetrics. SearchMetrics and problems? This is something that has never happened before. So I asked him more about the problems. He answered that there has probably been a calculation error in recent weekly visibility updates. There was a […]

November 9th, 2012 | Analysis, General 5 comments
Search Metrics SEO Visibility

One of the easiest ways to enter a query space or SERP is to identify what Universal Search news, video, images, shopping and maps/Local verticals are in, or better still, have been in the search results. Identifying past instances that the query space included a Universal Search vertical but currently isn’t currently including the vertical […]

November 6th, 2012 | Analysis No comments