Sebastien Edgar
Sebastien helps Fortune 500 companies better optimize their web presence as Team Lead in SEO Consulting at Searchmetrics. With experiences leading SEO efforts for brands abroad (e.g. InterNations.org) and helping Silicon Valley startups kick start their search efforts, he loves digging into analytics data hands-on to interpret and shape the story it tells.
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Sun Tzu’s Art of Online Warfare: The Great Keyword Battles
Unwrapping the Secrets of SEO Time to read: 10 minIn the great battle for eyeballs and dollars, the art is in understanding who your true competitors are.Read More -
Strengthening Search and the Future of the Spoken Word
Industry News and Trends Time to read: 11 minAccording to the speakers at SearchLove Boston, online search no longer is simply a province good keywords and backlinks.Read More -
How to Make the Best-Seller List with Proof and Relevancy
Memo to the Modern Marketer Time to read: 10 minWhile it used to be enough to build a piece of content around one or two specific keywords, don’t count on that working well in this new era of search.Read More -
Are Speed Ranking Factors a Magic 8-Ball for Google?
Analysis Time to read: 8 minFor a while now, the stock answer to the question of whether speed matters much as a Google search ranking factor has been a source of frustration.Read More
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