5 Content Strategy Missteps to Avoid in 2022
As you begin to deploy your 2022 content strategy, we thought it appropriate to highlight common mistakes content editors, strategists, writers and perhaps even directors, were still making in 2021. Here’s the top-five offences of the past year. 1. Not creating a content brief A common misconception about content briefs is that they’re a tool … Continue reading 5 Content Strategy Missteps to Avoid in 2022
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