Tag archive: SEO

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Within a few weeks, Google has tweaked its core algorithm and rolled out an update for the second time without officially anouncing it. According to our quick analysis, this update seems to be primarily concerned with trending keywords as well as temporary search intentions related to informational (shorthead) keywords. First-glance-winners are first and foremost media […]

June 19th, 2015 | Analysis 36 comments
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You can’t deny that SEO – both as a practice and as an industry – has gotten a bad rap over the past few years. In fact, some would say that SEO has never had a great reputation, even in its heyday. I think there has always been this idea that somehow SEO is just […]

June 17th, 2015 | SEO News 3 comments
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Did you know, that on average the keyword ”Call Mom” is searched for 300K times per month in the US and 99% of that is from smartphones? Whether or not on purpose, in this case (the voice function sends its regards), the information on the device distribution of the keyword search volume is worth its weight […]

June 12th, 2015 | Product Notes No comments
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The annual average for 2014: Google has enriched 80% of all keyword queries with additional integrations of the Universal Search. Once again, we have  analyzed the precise developments according to absolute and relative growth for Videos, Images, News, Maps and Shopping this year, which we present  in a new white paper that is free to download. […]

May 4th, 2015 | Analysis 17 comments
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Mobilegeddon is here. We have fresh data in the software and now there are some significant changes visible in the data. Although Google communicated that the rollout would probably last a week or more, we can see some winners and losers already. These first results may be (yet) considered as preliminary when it comes to some examples, but […]

April 25th, 2015 | Analysis 112 comments
SEO-Benefits com vs. org

Should you go with a .com, .info, .org or dot-something else? Except in very rare instances, it’s almost always best to go with a .com domain name. Sure, you might need to do a .gov or a .edu, but for the vast majority of businesses a .com in your URL is best—for the reasons you […]

April 6th, 2015 | Analysis, SEO News 9 comments
Mobile Robot - Searchmetrics

Are the top domains ready for the Google mobile update? We have taken a look at the 100 domains with the highest SEO visibility and analyzed them for mobile friendliness with the help of the Google ‘mobile-friendly’ test. Google has recently announced that the optimization for mobile devices will be evaluated as a ranking signal […]

April 2nd, 2015 | Analysis 4 comments
Searchmetrics Analysis: https vs http

We have made a new analysis of HTTP vs. HTTPS and it seems as using a secure connection could be an advantage for webmasters in different perspectives – both from the point of SEO and to user-trust-signal it conveys. In August 2014, Google announced the secure connection to be an official ranking signal. Our recent […]

March 3rd, 2015 | Analysis 16 comments
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It’s here! This fall season’s most important piece of SEO reading. This year’s report, available as a PDF to download, took a little longer than usual to prepare, because it’s more than a study. It’s an extensive analysis of trends and the status quo in SEO today, and we are publishing it as a White […]

September 7th, 2014 | Analysis 54 comments
Searchmetrics Analysis: https vs http

Google recently announced that it would use https as a ranking signal. Reason enough for us to look at our data and analyze whether there are any current effects – and whether it is already evident that https sits could have a ranking advantage over http-URLs. The news was not entirely unexpected as Google has […]

August 29th, 2014 | Analysis 74 comments
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