search engine optimization
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SEO Factor Linguistics: A Scientific Approach to Creating High-Performing Content
Pulse Time to read: 11 minLea Manthey discusses how linguistics can be applied to create content that will appear to users on several emotional levels.Read More -
How gutefrage successfully turned its SEO strategy around
Analysis Time to read: 20 minMelanie Ruf, Head of SEO at gutefrage, explains how the German Q&A platform boosted its search performance by 150%.Read More -
Spotting Low-Hanging Fruits with an SEO Dashboard
Unwrapping the Secrets of SEO Time to read: 8 minTo report on SEO campaigns you have to highlight the most important data. Here, Searchmetrics' Felix Oey shows you how to make dashboards to do just this.Read More -
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Google Core Update: E.A.T. Makes a Meal of Sites Deemed Less Authoritative
Analysis Time to read: 7 minRead our analysis of the impact of the Google Core Update, also known as EAT, focusing on Expertise, Authority and Trust.Read More -
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Pulse: Google Sets 2019 Agenda by Welcoming Latecomers to the AI Cloud
Pulse Time to read: 9 min -
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Pulse: Finding the Right Balance of Online and Offline in ECommerce
Pulse Time to read: 33 min