Tag archive: panda

It was an exciting conference last week in Moscow. I was planning to write a recap, but it seems my Russian isn’t good enough – and there wasn’t all that much SEO stuff anyway. But I do have one very important tip for you from Russia: If you want to do business there, you have [...]

November 20th, 2012 | SEO News No comments
google_panda

A week ago, we compiled the  winners and losers of Panda 2.5 – the fifth iteration of Panda 2 in the US had been the largest of those “smaller” adjustments and hit a lot of sites, prompting some scrutiny and criticism across the net. Previous updates seemed to be high-confidence decisions – Google generally would [...]

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I have another quick post for you all. We have just finished presenting our new Searchmetrics Essentials software (which includes modules for monitoring search and social media marketing) in London, Paris and New York, before going live at  DMEXCO  in Cologne. For SMX New York we threw a VIP party in Manhattan to celebrate the [...]

October 5th, 2011 | About us, Events 7 comments

For a short while Google moved its Panda Focus onto the rest of the world and away from the USA. But now it’s gone back to where it all started. And it seems like rather a big update – cause we’ve found some quite some surprising changes in the new Google Panda 2.5 update. Here [...]

October 1st, 2011 | Analysis, Essentials 98 comments

Author: Marcus Tober In Italy and Spain too, low-quality content has not been spared by the Google Panda update.  After already announcing the winners and losers in the USA, UK, Germany, France and Austria, the lists for two other major European countries are now available. Just as before, on the basis of absolute and percentage [...]

August 22nd, 2011 | Analysis 21 comments

Big losers but only small winners: this odd imbalance is always the most striking thing about the Panda Update movers & shakers lists from the USA, UK, and now, Germany. There is a dramatic loss of visibility – up to 99% – but the winners have only enjoyed modest gains. How can this be? The [...]

August 16th, 2011 | Analysis 7 comments

Author: Marcus Tober Google finally updated the German index yesterday. They communicated in their German and English  Google-Webmaster-Central Blog that the changes are now in place for every language except Japanese, Chinese and Korean. As expected, the algorithm change was aimed mainly to article directories, content aggregators and people search engines. But the panda is still up to its reputation to provide surprises. What made it challenging for us is the [...]

August 13th, 2011 | Analysis 22 comments