Category: SEO News

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Google’s Phantom algorithm updates have been both a surprise and  menace to sites trying to maintain high SEO visibility. Now the search giant is sending a foreboding message to publishing empires: clean up your act. Earlier this month, we pointed to Searchmetrics tracking data that highlighted massive declines in SEO visibility among top publishers, including […]

April 26th, 2016 | SEO News No comments
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In Hollywood, a box office smash inevitably leads to a sequel or two to keep sales humming. The view from the Googleplex is no different: Coming to screens this May, “Mobilegeddon 2” promises another potentially perilous journey into the world of mobile search. In the past few weeks leading up to the rollout of its […]

April 19th, 2016 | SEO News No comments
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It hasn’t been a good week for the publishing industry. More than two dozen of some of the biggest brands in media, including Apple, The New York Times, The Washington Post and Time Inc., experienced steep plunges in online visibility, caused by what we suspect are sweeping changes Google is making to branded search results. […]

April 14th, 2016 | SEO News No comments
RightRailAds_Blog

To the average person, Google’s search engine results page (SERP) looks no different today than it did a month ago. But for SEO experts, the SERP change is like noticing Google lost weight: all of a sudden, the results page really trimmed down. Google recently (in its usual quiet way) removed the right-rail ads running […]

March 23rd, 2016 | SEO News 1 comment
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Google has created a buzz in the online community by revealing that part of its search algorithm now operates on a machine learning basis, namely RankBrain. Not only this, but the previously unknown RankBrain has been confirmed as the third most important ranking signal for generating search results. This is a significant development as the […]

November 10th, 2015 | SEO News 3 comments
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You can’t deny that SEO – both as a practice and as an industry – has gotten a bad rap over the past few years. In fact, some would say that SEO has never had a great reputation, even in its heyday. I think there has always been this idea that somehow SEO is just […]

June 17th, 2015 | SEO News 15 comments
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The Google Mobile Update, announced at the end of February – Release: April 21, 2015 – makes mobile friendliness a Ranking Factor and means significant effects on rankings in mobile search results. This update is expected to be larger than Panda and Penguin. Websites that are not mobile-friendly are highly vulnerable to losing rankings and […]

April 16th, 2015 | SEO News 7 comments
SEO-Benefits com vs. org

Should you go with a .com, .info, .org or dot-something else? Except in very rare instances, it’s almost always best to go with a .com domain name. Sure, you might need to do a .gov or a .edu, but for the vast majority of businesses a .com in your URL is best—for the reasons you […]

April 6th, 2015 | Analysis, SEO News 16 comments
Self-Optimizer-Webpage

For many years our clients have asked for more automation in our platform. Today we are delivering on this request, giving our customer the most powerful tool in SEO. The realities of being an in-house SEO are demanding and we have an increasing need to streamline processes and capabilities for optimization. For this reason our […]

April 1st, 2015 | SEO News No comments

On August 6th, Google publicly announced HTTPS being a ranking signal / giving websites a boost in rankings. I’d like to quote the article because it implies a few important points: “[…] we’re starting to use HTTPS as a ranking signal. For now it’s only a very lightweight signal — affecting fewer than 1% of global […]

August 9th, 2014 | SEO News 56 comments
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