Category: General

Spot Hot Shopping Trends Using Big Data Imagine having your store stocked with exactly the right products that your customers desire in the precise quantities that they wish to buy. You are completely unburdened by slow sellers. Your website contains all the right keywords. And drastic markdowns are a thing of yesteryear. Unless you are [...]

February 26th, 2014 | General 1 comment

As we begin 2014, it’s the perfect time for SEOs and marketers to reflect on the successes and failures of the previous year, and to make SEO predictions for the year ahead. As shown by the Mayans though, it can be difficult to accurately predict future events. Google is notoriously unpredictable as they are at [...]

February 3rd, 2014 | General, SEO News 7 comments

It’s been just over six weeks since Google officially announced their new ’Hummingbird’ update. Now we’ve had some time to get our heads round the details,  what does it mean for SEO experts and digital marketers? Courtesy of Edmund Garman Hello Hummingbird Amit Singal, Senior Vice President of search at Google, first introduced the algorithm [...]

Marketing new blogs is no longer an easy thing. There is a need for unique and interesting content that grabs the attention of users and makes them frequent visitors. All it needs is to work around some very useful yet cheap tools available online that can help promote your blog with good success rate. Research [...]

October 15th, 2013 | General 1 comment

This is a consistent digital marketers’ quandary. Is it wasteful – or in fact essential – to elicit that additional advertising spend? Should you run organic and paid campaigns concurrently? Do SEO and PPC work symbiotically and in a complementary way? Google are emphatic that it’s a big fat ‘yes’. Their logic being that you [...]

October 9th, 2013 | General 2 comments

 Searchmetrics UK Director of Sales Kevin Thiele along with Craig Lister Head of Reprise Media UK and EMEA at Reprise Media will be speaking at iStrategy London next Tuesday 1 October 2013 from 12:10 to 12:40 pm.  iStrategy London is a two day conference that will focus on the impact digital marketing has on brands. The mission of iStrategy [...]

September 25th, 2013 | Events, General No comments

Headed to New York next week? Meet us at the SMX East on October 1-3, 2013. We will be exhibiting at booth #439.  SMX East is a three day conference with exhibitors and speakers discussing the latest hot topics on SEO, SEM and social marketing. With over fifty sessions and a variety of networking opportunities, this [...]

September 24th, 2013 | Events, General No comments

SEO Principles: Is content an important part of SEO? The answer is simply, yes. As far as SEO is concerned content plays a significant role in either promoting or degrading your website and yes, unique content is the keystone of any SEO plan of action. The content of your website remains the most important aspect of [...]

August 1st, 2013 | General, SEO News 17 comments
Google vs Bing

Could Bing take over as the preferred “search engine” of choice? And what does that mean for businesses marketing on search engines? I recently came across the article, “Bing As A Platform Will Allow Microsoft To Compete With Google For Developer Cred“, which further sparked my interest into users preferences between Google and Bing. For [...]

July 10th, 2013 | General 23 comments

Week of July 1, 2013  noteworthy search marketing news edition 3: Mobile: A New Element For The Periodic Table Of SEO Success Factors Mobile is an important element that has now been added to the Periodic Table of SEO Success Factors. With Google officially announcing that sites with bad mobile SEO will not rank as [...]

July 6th, 2013 | General No comments
Page 1 of 1012345Last »